Bob Vlasic, who grew family business into national pickle brand, dies

Robert Vlasic, who turned Detroit-based Vlasic Meals Merchandise from a regional agency into a national powerhouse for pickle revenue, has died, his relatives verified Wednesday.

The Michigan native was 96 and surrounded by relatives when he died of all-natural will cause on Sunday, May perhaps 8, 2022, at his Bloomfield Hills home he previously shared with his wife, son Invoice Vlasic informed The Detroit Information.

Robert Vlasic was the son of Joseph Vlasic, who took the creamery company his father, Frank, fashioned in Detroit immediately after immigrating to the United States in 1912 and expanded it into advertising pickles spiced with garlic and dill, in accordance to the firm’s internet site. 

The business marketed pickles to Detroit’s Polish neighborhood through Entire world War II. But just after Robert, acknowledged as Bob, joined the company soon after the war and became basic manager, he commenced through the 1960s to extend the firm into a countrywide model by acquisitions.